NewHeights Software
Director, Public and Analyst Relations
As Director of Public and Analyst Relations at NewHeights Software I was responsible for launching their first-ever corporate communications department. NewHeights was a start-up VoIP company (sub 100 employees) that was taking steps to emerge from its status as an unknown OEM player to an industry name with a recognizable brand. During my time with NewHeights my contributions to the company included:
- Launching the corporate communications department
- Establishing global relationships with reporters and industry analysts
- Managing the communications activities around the acquisition of MKC Networks
- Launching a new corporate Web site
- Providing competitive intelligence on market competitors and industry trends to management and key departments
- Formulating corporate and product external messaging strategies and content
- Launching company-wide internal market update newsletter
- Working with partners and customers to develop a consistent, on-going news release cycle
Highlights of value delivered include:
- Bringing Bell Canada and Nortel Networks together with NewHeights for a product launch of the Bell Canada Personal Communications Manager (see news release below)
- NewHeights named one of Canada's 30 Best Places to work - (see pictures below)
- Feature on NewHeights and its CEO in Canadian Business Magazine (see pictures below)
- Implemented industry analyst summit – brought together over 12 industry analysts with Wesley Clover companies for day-long summit in Ottawa. Companies included: NewHeights Software, Bridgewater Systems, Sandvine, Solace Systems and Convedia. Terence Matthews (founder of NewBridge Networks and Mitel Networks) keynoted the event.
| 2006-05-25_newheights_nortel_bell_news_release.pdf |
